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LED display industry developing rapidly based on the new technology

The travel market has always been a major incremental market for the LED industry. In recent years the shrinking travel market which is under the interference of the epidemic is gradually rebounding because of the country's adjustment to the epidemic policy. The recovery of the travel economy will also bring good news to the LED industry. In fact, LED lighting products and LED displays have always been an extremely important part of the cultural tourism project. A mature attractions can not be separated from the LED lighting and LED screen lining and rendering. Specifically, the application of LED products in the field of cultural tourism mainly includes landscape lighting, light show/performance show, naked eye 3D, immersive experience space, etc.

Among them, naked eye 3D effect and immersive experience space is the emerging popular application scene in recent years. On October 2, 2020, the "naked eye 3D spaceship" appeared in Taikoo Li, Chengdu, and the image of the spaceship entering the warehouse in just a few tens of seconds was unforgettable to all those who saw it. Cyberpunk style naked eye 3D giant screen, in 2020 through this application case after the heat soared. Now two years have passed, the fever of naked eye 3D big screen is still steady. First- and second-tier cities around the country have created naked 3D screens that combine the characteristics of their cities to form new iconic landmarks and help the recovery of the cultural tourism economy.

LED display industry developing rapidly based on the new technology 1

Although the LED display industry has a keen sense of smell, always timely combined with new technology to bring newer display perception. But the factors that boost the LED display industry continue to explore also include the increasingly niche and peculiar display needs, advertisers to enhance the requirements of creative display, the obvious trend of intelligent display, policy encouragement, etc.

In recent years we are increasingly emphasizing subculture, niche culture, these circle culture also brings some market to the application of LED display. For example, people who like cyberpunk, science fiction suspense culture, the demand for outdoor naked eye 3D large screen and immersive space will be relatively large. And compared to the traditional print advertising and advertising machine single form of advertising, advertisers are more inclined to put creative, content with material advertising, which is when the LED transparent screen, shaped screen and other products are more in line with the demand for advertising.

LED display industry developing rapidly based on the new technology 2

Nowadays we have been emphasizing "intelligence", whether it is home appliances or educational equipment, conference reporting equipment, etc., are gradually intelligent. As an intelligent display terminal, LED display is also favored in the intelligent system construction. It can be applied to the intelligent system of security monitoring, can also be used in the intelligent teaching equipment of the intelligent campus, can also be applied to the conventional conference hall.

Although the LED display industry in the past two years in the trough, but look to the future, due to the rise in terminal demand, creative display needs, intelligent living environment, coupled with all kinds of new technology iterations, the future of the LED display industry is also full of opportunities, and the future of the whole industry is promising.

LED display industry developing rapidly based on the new technology 3

Naked eye 3D, VR/AR, XR and other new technologies have emerged, giving the LED display industry many opportunities for development. The LED display industry also sees the opportunity to bravely ride on new technologies, further deepen the application areas, expand the application market, in turn, to the industry growth momentum. In this industry context, the whole industry in the future will have a broader market, will produce more high-quality application cases, present to the user more experience of visual feast. With the wind of technology iteration, the LED display industry is preparing to take off.

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